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Sweet Rose Ramblings (AKA The Call-Waiting Blog)

A place for my unformed thoughts. Help me sort them out!

Friday, December 15, 2006

Family Programming?

I saw a billboard similar to this one on my way into work, advertising the "family" show "Wildfire", shown on the ABC Family channel:



The actual poster I saw had the chick in the center, with two guys in the background and a caption asking "Which One Will She Choose?"

Now, I admit that I have absolutely no idea what this program is about. I've never seen it, nor even heard anyone talk about it. But, I am disturbed that this is advertised as a family show while having such steamy marketing associated with it. I consider family programming to be shows that I wouldn't mind my 4-year-old watching. (Note - this is mere conjecture, I do not actually have a 4-year-old.) But just one glance at this poster convinced me that I would never want to expose my 4-year-old to that. Something seems wrong with this picture...

3 Comments:

At December 15, 2006 1:30 PM, Anonymous Anonymous said...

I'm tempted to make some snarky comment about judging a book from its cover, but I'll refrain.

 
At December 18, 2006 8:55 AM, Blogger Shoshana said...

LT -
In general, I agree with you, and I do admit that I know nothing about the show. Nevertheless, it bothers me that this is the marketing geared towards a "family audience."

 
At December 21, 2006 11:14 AM, Anonymous Anonymous said...

But isn't ABC Family supposed to be more ABOUT families than necessarily for families these days? I think it's a different channel than it was 5 years ago. Personally, I started watching this show during Season 2 and got hooked. Watching the first episode of season 3 is part of my new years day plans!

 

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